An online merchant account is an account that is known as a “Payment Gateway”. It is not a very difficult
task to open an online merchant account. A payment gateway is a software that your web developer or engineer will have to incorporate into your web site.
This is software that may or may not include a shopping cart, a system that allows visitors to your
online merchant site to browse through your products and add them to a virtual cart, much like a shopping
cart at a super mall. The visitor will ultimately keep or remove items from the cart and pay for the remaining items through the payment gateway.
A payment gateway may or may not be linked to your merchant bank account. This depends on the type of
online merchant solution you have chosen. You may have had the software created especially for your site; in
this case the software will naturally accept all credit cards and will be linked to the major credit card processing companies such as VISA or MasterCard.
The software will also be linked to your merchant bank account. Customers can use this software to pay for
services and products using credit cards, debit cards and bank transfers.
When someone uses a card or online banking to make a payment the user is connected to the bank that issues
the card and the money is transferred to the bank within a matter of days. Nevertheless, you may go
ahead and complete the transaction by delivering the product to the customer as the payment will definitely
Online merchant solutions are a way of taking your business to your customers instead of waiting for them
to come to you. The online payment systems are an added advantage as anyone will like to have convenience at their fingertips.
- Customer experience, which includes the impression of how fast you are able to process a payment. And overall you want your customer to return you because you made their transaction smooth and seamless.
- Customer Support, we are always ready at moments notice to assist you with any and all action for your business growth.
- Best practices, such as ease of use, quality, availability and security – are key parts of JLN Processing.